TIE is thrilled to welcome the network WPP and the UK agencies AMVBBDO and DDB to our TIE family.
We have been working very closely with Jon Steel and Jeremy Bullmore over the past few months to develop an appropriate partnership that works with the WPP Fellowship Programme, and we are finally there. Sir Martin Sorrell and the WPP team approved to send a handful of Fellows per year and the selection process has now started.
As well, Sara Donovan from AMVBBDO has been an advocate for TIE right from the beginning and she has been instrumental in getting it launched within the planning department. Pitches for a placement are taking place on the 2nd of October, and after that we will have our first lucky candidate.
And finally, Claire Jones from DDB has been working tirelessly over the past few months in order to get the TIE programme up and running within DDB London. We are finally there and the selection process is now underway.
We asked Jon Steel why WPP is getting involved with TIE. This is what he said:
“The WPP Marketing Fellowship is a program designed to attract top graduates from around the world, and put them on a fast track to management of our operating companies. Successful applicants spend a year in each of three different WPP operating companies, with each new rotation representing a different marketing communications discipline. Fellows also have the opportunity to work in different regions, so many complete the program having lived and worked on three different continents. I am delighted to have forged a relationship with TIE, because TIE’s requirements and our Fellows’ skills seem perfectly matched. The NGOs can benefit from the Fellows’ multidisciplinary skills and cultural flexibility, while the Fellows themselves can apply these skills and develop their leadership credentials, all for a good cause. For WPP there are many advantages: we are able to continue our investment in talented employees while improving their understanding of the global economy and developing markets; we are better placed to advise clients on corporate social responsibility; but most of all as a Group we are able to use our expertise for the benefit of society. I’m very excited by the possibilities.”
Marketing Fellowship Director, WPP Group